Selected scientific publications:
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Polanec, Maja; Bagić Babac, Marina (2025), Primjena NLP tehnologija na hrvatska narječja, accepted for publication in Croatian Regional Development Journal
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Gegač, Josip; Greb, Nikola; Bagić Babac, Marina (2025), Exploring the VIA classification of human strengths and virtues using topic modeling, accepted for publication in Information Discovery and Delivery
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Borovčak, Karlo; Bagić Babac, Marina (2025), Instrument classification in musical audio signals using deep learning, accepted for publication in Croatian Regional Development Journal
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Hanić, Sanja, Marina Bagić Babac, Gordan Gledec, and Marko Horvat (2024), Comparing Machine Learning Models for Sentiment Analysis and Rating Prediction of Vegan and Vegetarian Restaurant Reviews // Computers 13, no. 10: 248. https://doi.org/10.3390/computers13100248
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Hitl, Mateo; Greb, Nikola; Bagić Babac, Marina (2024), Quantitative analysis of the relationship between expressing gratitude and forgiveness and user sentiment on social media // Global Knowledge, Memory and Communication, open access: https://doi.org/10.1108/GKMC-03-2024-0138
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Poje, Kristijan, Mario Brcic, Mihael Kovac, and Marina Bagic Babac (2024), Effect of Private Deliberation: Deception of Large Language Models in Game Play // Entropy 26, no. 6: 524. https://doi.org/10.3390/e26060524
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Bagić Babac, Marina (2023), Emotion analysis of user reactions to online news // Information Discovery and Delivery, Vol. 51 No. 2, pp. 179-193. Outstanding Paper Award, https://www.emerald.com/insight/content/doi/10.1108/IDD-04-2022-0027/full/html
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Bagić Babac, Marina (2024), Emotional showdown on social media: analyzing user reactions to the 2016 US presidential campaign // Global Knowledge, Memory and Communication, https://doi.org/10.1108/GKMC-02-2023-0060
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Šandor, Daniel; Bagić Babac, Marina (2024), Sarcasm detection in online comments using machine learning // Information Discovery and Delivery, Vol. 52 No. 2, pp. 213-226. https://doi.org/10.1108/IDD-01-2023-0002
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Puh, Karlo; Bagić Babac, Marina (2023), Predicting sentiment and rating of tourist reviews using machine learning // Journal of Hospitality and Tourism Insights, Vol. 6 No. 3, pp. 1188-1204. Outstanding Paper Award, https://doi.org/10.1108/JHTI-02-2022-0078
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Romić, M., Mornar, V., Reljić, M., Slapničar, A., Bagić Babac, M., and Romić, D. (2024), Utilizing artificial
intelligence (AI) to develop soil health index for salinized coastal agricultural land. In: Phillips, M.R. Al-Naemi, S.,
and Duarte, C.M. (eds.), Coastlines under Global Change: Proceedings from the International Coastal Symposium
(ICS) 2024 (Doha, Qatar) // Journal of Coastal Research, Special Issue No. 113, pp. 225-229. Charlotte (North
Carolina), ISSN 0749-0208. -
Šimić, Andrej; Bagić Babac, Marina (2024), Artificial Intelligence in Classifying and Creating Art: a Survey // International Journal of Student Project Reporting, Vol.2 No.1, pp.59 - 89.
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Lipovac Ivona; Bagić Babac, Marina (2024), Developing a Data Pipeline Solution for Big Data Processing // International Journal of Data Mining, Modelling and Management, Vol. 16, No.1, https://doi.org/10.1504/IJDMMM.2024.136221
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Šandor, Daniel; Bagić Babac, Marina (2024), Designing Scalable Event-Driven Systems with Message-Oriented Architecture // Distributed Intelligent Circuits and Systems, pp. 22-75. World Scienitfic, https://doi.org/10.1142/9789811279539_0002
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Ivezić, Dora; Bagić Babac, Marina (2023), Trends and Challenges of Text-to-Image Generation: Sustainability Perspective // Croatian Regional Development Journal, Vol. 3, No. 1, https://hrcak.srce.hr/file/448285
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Puh, Karlo; Bagić Babac, Marina (2023), Predicting stock market using natural language processing // American Journal of Business, https://www.emerald.com/insight/content/doi/10.1108/AJB-08-2022-0124/full/html, Vol. 38 No. 2, pp. 41-61.
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Romić, Davor; Reljić, Marko; Romić, Marija; Bagić Babac, Marina et al. (2023), Temporal variations of chemical proprieties of waterbodies within coastal polders: Forecast modeling for optimizing water management decisions // Agriculture, Vol. 13, 1162, https://doi.org/10.3390/agriculture13061162
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Bagić Babac, Marina; Podobnik, Vedran (2023), World-class sporting events as arenas of emotional eruptions on social media, // Soccer & Society, https://www.tandfonline.com/doi/full/10.1080/14660970.2023.2229743
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Borotić, Gordana; Granoša, Lara; Kovačević, Jurica; Bagić Babac, Marina (2023), Effective Spam Detection with Machine Learning // Croatian Regional Development Journal, Vol. 3, No. 2, https://doi.org/10.2478/crdj-2023-0007
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Marijić, Antonijo and Bagić Babac, Marina (2023), Predicting song genre with deep learning // Global Knowledge, Memory and Communication, https://doi.org/10.1108/GKMC-08-2022-0187
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Brzić, Barbara; Botički, Ivica; Bagić Babac, Marina (2023), Detecting Deception Using Natural Language Processing and Machine Learning in Datasets on COVID-19 and Climate Change // Algorithms, Vol. 16, No. 221. https://doi.org/10.3390/a16050221
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Čemeljić, Hrvoje, Bagić Babac, Marina (2023), Preventing Security Incidents on Social Networks: An Analysis of Harmful Content Dissemination Through Applications // Police and Security, Vol. 32, No. 3, pp. 239 ‒ 270. https://doi.org/10.59245/ps.32.3.1
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Bezić, Dominik; Bagić Babac, Marina (2023), Regression Analysis of the Most Frequent Medical Diagnoses in a Mediterranean Country // Computational Intelligence for Medical Internet of Things (MIoT) Applications, Elsevier, pp. 143-173, doi:10.1016/B978-0-323-99421-7.00002-7
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Čuljak, Leonardo; Bagić Babac, Marina (2023), Sentiment Analysis of How Differently Male and Female Streamers Chat on Twitch.tv // South Eastern European journal of communication, Vol. 5, No. 1, pp. 29-39.
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Domitran, Sandro; Bagić Babac, Marina (2023), Design, Manufacturing and Testing of a Tailsitter UAV Capable of Hovering // International Journal of Sustainable Aviation, Vol. 9, No. 3, pp. 240-261. https://doi.org/10.1504/IJSA.2023.132116
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Poch Alonso, Roger; Bagić Babac, Marina (2022), Machine learning approach to predicting a basketball game outcome // International Journal of Data Science, Vol. 7, No. 1, pp. 60-77.
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Musso, Ignacio Martín-Borregón, Bagić Babac, Marina (2022), Opinion mining of online product reviews using a lexicon-based algorithm // International Journal of Data Analysis Techniques and Strategies, Vol. 14, No. 4, pp. 283-301.
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Cvitanović, Ivana; Bagić Babac, Marina (2022), Deep Learning with Self-Attention Mechanism for Fake News Detection // Combating Fake News with Computational Intelligence Techniques / Lahby M. ; Pathan AS.K. ; Maleh Y. ; Yafooz W.M.S. (eds.). Switzerland: Springer, pp. 205-229 doi:10.1007/978-3-030-90087-8_10
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Blagaić, Sven, Bagić Babac, Marina (2022), Application for Data Migration with Complete Data Integrity // International Journal of System of Systems Engineering, Vol. 12, No. 4, pp. 405-432.
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Kostelej, Martin; Bagić Babac, Marina (2022), Text Analysis of the Harry Potter Book Series // South Eastern European journal of communication, Vol. 4, No. 1, pp. 17-30.
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Baričević, Karla; Bagić Babac, Marina (2022), Exploratory Analysis of the Effectiveness of Measures against the COVID-19 Disease, International Journal of Student Project Reporting, Vol. 1, No. 2; pp. 188-202.
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Zerec, Ivan; Bagić Babac, Marina (2022), Izrada učinkovitog web rješenja za upravljanje slikama i njihovim verzijama // Croatian Regional Development Journal, Vol. 3 No. 2, pp. 18-43.
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Kampić, Mihael; Bagić Babac, Marina (2021), Sentiment Analysis of President Trump’s Tweets: From Winning the Election to the Fight against COVID-19 // Communication management review, Vol. 6, No. 2, pp. 90-111. doi:10.22522/cmr20210272
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Lipovac, Ivona; Bagić Babac, Marina (2021), Content Analysis of Job Advertisements for Identifying Employability Skills // Interdisciplinary description of complex systems, Vol. 19, No. 4, pp. 509-523 doi:10.7906/indecs.19.4.5
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Avdić, Dino; Bagić Babac, Marina (2021), Application of Affective Lexicons in Sports Text Mining: a Case Study of FIFA World Cup 2018 // South Eastern European journal of communication, Vol. 3, No. 2, pp. 23-33.
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Domitran, Sandro; Bagić Babac, Marina (2021), The Use of Deep Reinforcement Learning for Flying a Drone // Journal of Information Science and Engineering, Vol. 37, No. 5, pp.1165-1176 doi:10.6688/JISE.202109_37(5).0012
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Domitran, Sandro; Bagić Babac, Marina (2021), A Machine Learning Approach to Flight Control of a VTOL Tailsitter UAV // The 44th International ICT Convention – MIPRO 2021 / Skala, K. (ed.). Zagreb: Croatian Society for Information, Communication and Electronic Technology – MIPRO, pp. 1996-2001
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Bagić Babac, Marina; Mornar, Vedran (2020), Resetting the Initial Conditions for Calculating Epidemic Spread: COVID-19 Outbreak in Italy // IEEE access, Vol. 8, 148021-148030 doi:10.1109/ACCESS.2020.3015923
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Grgić, Demijan; Karaula, Mislav; Bagic Babac, Marina; Podobnik, Vedran (2020), Predicting Dependency of Approval Rating Change from Twitter Activity and Sentiment Analysis // Agents and Multi-Agent Systems: Technologies and Applications 2020 / Jezic G ; Chen-Burger J ; Kusek M ; Sperka R ; Howlett R ; Jain L (ur.). Singapore: Springer, pp. 103-112 doi:10.1007/978-981-15-5764-4_10
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Bagić Babac, Marina; Podobnik, Vedran (2018), What social media activities reveal about election results? The use of Facebook during the 2015 general election campaign in Croatia // Information Technology & People, Vol. 31, No. 2, pp. 327-347. doi:10.1108/ITP-08-2016-0200
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Grčić, Klara; Bagić Babac, Marina; Podobnik, Vedran (2017), Generating Politician Profiles based on Content Analysis of Social Network Datasets // Journal of universal computer science, Vol. 23, No. 3, pp. 236-255.
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Bagić Babac, Marina; Podobnik, Vedran (2016), A sentiment analysis of who participates, how and why, at social media sport websites: How differently men and women write about football // Online information Review, Vol. 40, No. 6, pp. 814-833. doi:10.1108/OIR-02-2016-0050
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Bagić Babac, Marina; Jevtić, Dragan (2014), AgentTest : A specification language for agent-based system testing // Neurocomputing, Vol. 146, pp. 230-248 doi:10.1016/j.neucom.2014.04.060
Popular articles:
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Hengl, Tomislav; Consoli, Davide; Bagić Babac, Marina; Brocca, Luca; Herold, Martin (2023), AI technology: what it is and what it’s not, and how it can (potentially) help us solve the climate crisis, Medium - MLearning.ai
Biography
Marina Bagić Babac is an Associate Professor at the Department of Applied Computing, where she is actively engaged in artificial intelligence research, contributing to multiple international projects that explore human thoughts and emotions using machine learning and natural language processing.
She earned her Dipl.Ing. degree from the Department of Telecommunications at the Faculty of Electrical Engineering and Computing, with an emphasis on scientific research. Early in her career, she worked as a C/C++ programmer at STROM Telecom in Prague.
She holds a Master of Science degree for her thesis titled "Formal Model for Specifications of Mobile Telecommunication Agents" and a Ph.D. for her dissertation "Verification of Dynamic Epistemic Properties in Multi-Agent Systems". During her postgraduate studies, she furthered her research at the Faculty of Electrical Engineering, Computing and Informatics at the University of Maribor and the Faculty of Computing and Informatics at the University of Ljubljana.
In addition to her technical background, she completed a Master’s degree in journalism (Press and Public Relations) at the Faculty of Political Science.
She actively contributes to the academic community as a program committee member for several international conferences, an editorial board member for various journals, and a reviewer for numerous international publications.
Teaching
University undergraduate
- BSc Thesis (Lecturers)
- BSc Thesis (Lecturers)
- BSc Thesis (Lecturers)
- BSc Thesis (Lecturers)
- Final BSc Thesis (Lecturers)
- Introduction to Programming (Lecturers)
- Project C (Lecturers)
- Software Design Project (Lecturers)
- Software Design Project (Lecturers)
- Software Design Project (Lecturers)
University graduate
- Natural Language Processing (Lecturer in charge)
- Operations Research (Lecturer in charge)
- Graduation Thesis (Lecturers)
- Graduation Thesis (Lecturers)
- Graduation Thesis (Lecturers)
- Graduation Thesis (Lecturers)
- Graduation Thesis (Lecturers)
- Project (Lecturers)
- Project (Lecturers)
- Project (Lecturers)
- Project (Lecturers)
- Project (Lecturers)
- Seminar 1 (Lecturers)
- Seminar 2 (Lecturers)
Postgraduate doctoral study programme
- Operational research (Lecturer in charge)
- Social networking and computing (Lecturer in charge)
Competences
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Computational and artificial intelligence
Artificial intelligence Machine learning Statistical learning Predictive models Artificial neural networks -
Systems, man, and cybernetics
Natural languages Natural language processing Sentiment analysis Emotion recognition Affective computing -
Computers and information processing
Crowdsourcing Social computing Network theory (graphs) Data acquisition User-generated content Data analysis Data collection Data integration Data preprocessing Text processing Crowdsourcing Social computing Data mining Text analysis Text mining -
Mathematics
Machine learning algorithms Statistical analysis