The objective of this course is to introduce students with the latest trends in the development of information-communication technologies (ICT), especially digital technologies, as well as the social, technological, organizational and business aspects of its application in a dynamic business environment. The course will explain latest trends in digital economy and analyze frameworks and models by which basic and advanced digital technologies allow organizations to increase productivity, efficiency and competitiveness and affect business changes. Course provides a holistic understanding of how modern digital technologies affect business and explains methodologies and frameworks for digital transformation. It will also explore and analyze the factors which affect the success of digital transformation.
Postgraduate spec. study
Mario Spremić (2017.), Digitalna transformacija poslovanja, Ekonomski fakultet Sveučilišta u Zagrebu
Pejić Bach, M., Spremić, M., & Suša Vugec, D. (2018.), Integrating Digital Transformation Strategies into Firms: Values, Routes and Best Practice Examples. In Management and Technological Challenges in the Digital Age, Taylor & Francis Group: CRC press.
L0 English Level